Shine Your Light
Capture Your Essence with a Brand that Sparkles as Much as You Do.
Hey there! I’m Serena,
… intuitive biz strategist and web designer here to help you fall head over heels with your digital presence.
I’ve spent well over a decade perfecting my craft with respected publishers, photography studios, production companies and creative agencies. Do you want to know the most important thing I learned?
That standing inside a box is booorrrrinnng …
… and one-size-fits-all design & strategy never works because no two entrepreneurs are ever the same.
As a Projector in Human Design, I’m naturally skilled at understanding your business inside and out to create a shinning brand and to-die-for website that captures your essence and showcases your expertise.
I don’t want you to settle for ho-hum when you deserve extraordinary!
Real talk.
When you first started your business you probably jumped into making a website with both feet in and your eyes closed.
I’m guessing you:
Put more thought into how pretty your logo was than the services you offered
Picked random colors that you liked but didn't resonate with your brand or audience
Turned cross-eyed trying to DYI it and were still disappointed with the results
Hadn’t even heard of brand strategy, let alone developed one
Got your cousin, neighbor or (fill in the blank) to slap something together for you
Desperately tried to do what everyone else was doing instead of just being yourself
I totally get it. We’ve all been there. But I have the feeling you’ve evolved and want to generate the kind of visibility that makes your audience sit up and take notice.
You’re ready for something bigger, bolder & more luxurious.
You want to be the brand that everyone is talking about, pointing to and drooling over, saying: “I want what she has”.
I believe a website isn’t just a website. It’s a flow. A vision. A dream.
I do things a little differently because my goal for you isn’t just to churn out a digital home for your business but for you to feel uplifted, inspired, and proud of the way you show up and serve others.
Which is why I’m not into throwing around a bunch of tech talk and watching your eyes glaze over.
I’ll make the process simple and fun - like hanging outside the changing room, giving you my savvy suggestions for that perfect outfit.
You can think of me as your personal website and branding stylist.
Step into your greatness with a one-of-a-kind website that’s uniquely yours
Jenny Mulak - Cosmic Mother
“Working with Serena was a dream! An absolute dream! The end to end process was full of ease and so fun! It was an extremely collaborative process through and through. She brings an amazing intuitive sense to the work, which was such a delight. I can't wait for my next project so we can keep working together!!”
Thérèse Flores - Bright Horizons
“My business tripled in the first 4 months after Serena coached me to thrive and be true to myself and the clients I serve! Branding, website, and a Radiant Guide to realizing what my dreams could look like. Best money I ever spent.”
Here’s what happens when you click on the button below:
You’ll be directed to a short intake form that you’ll fill out before booking a 20-minute call with me. We’ll talk about your project and explore if we’re a good match before any of the good stuff happens.
Everything flows from there!
Let’s get to know each other!
You’re original. You’re an expert. You’re - - not getting noticed.
Grab my Radiant Guide To Elevating Your Brand and build a recognizable, trustworthy, personality-driven brand that commands attention
